A legendary investor Bas Godska on how the C.A.S.H.C.O.W. B.O.M.B.E.R. algorithm can take marketing to the next level
How the right picture next to the search box can increase sales by $400K? Why should brand queries be excluded from your SEO contractors’ KPIs? And do we need image advertising during a crisis when every penny counts? Read on to find out!
Our guest today is Bas Godska, one of the most successful business angels in Europe, the founder of Acrobator.com consulting agency and Acrobator Ventures fund. He has previously led marketing and business development in such companies as Travelocity.com, Lamoda.ru, Lastminute.com, KupiVIP, etc. Back in 2003, Bastian invented the C.A.S.H.C.O.W. B.O.M.B.E.R. formula, that has helped hundreds of companies ranging from recognized market leaders to startups to comprehensively boost marketing over the years.
In turbulent times, it is competent marketing that becomes the key to survival and growth. Together with Bastian, we analyzed a part of the C.A.S.H.C.O.W. B.O.M.B.E.R formula. Read on if you want to take your company’s marketing to the next level.
Follow us on social media!
Facebook: facebook.com/StartupJedi/
Telegram: t.me/Startup_Jedi
Twitter: twitter.com/startup_jedi
Instagram: instagram.com/startupjedi.vc
