The neurobiology of Apple’s success: how to manage consumer behavior
Published in
1 min readSep 25, 2020
They have not just changed the world, they taught us to dream, believe in ourselves and pursue the goal regardless of anything, Apple is a beacon in the world of entrepreneurs, a peak that everyone dreams of approaching. Innovative technologies, a non-standard solution, a product brought to perfection — it may seem that today we know everything about Apple’s success formula.
If so, why has no one succeeded in repeating this giddy success? Perhaps there is something else, a fifth element hidden from the eyes of the majority?
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