[Review] Start Me Up by Ebong Eka
In my line of work I’m lucky to get to meet some amazing people. Business owners, entrepreneurs, celebrities, Internet celebrities — all kinds of people. One such individual is Ebong Eka.
A former European professional basketball player, this larger than life entrepreneur, CPA, and business coach is the real deal. His book Start Me Up! — The No-Business-Plan Business Plan proves this.
Published in 2014, Ebong’s book gives the reader a no B.S. approach to coming up with a business idea and then executing on it properly. He addresses the fears and doubts of starting out on your own, coming up with a great idea, how to prove it’s feasibility, how to setup your corporate structure, and finally how to make your business grow and succeed.
At only 223 pages this book is a quick read, essential read. To be honest this book should be required reading in business schools across the country.
Some of the topics discussed in the book:
- Fears and Doubts
- Invention vs. Innovation
- Small Business Pitfalls
- The Four S’s
- Structure
- Strategy
- Systems
- Sales
- Raising Money
- Tax Issues
- Corporate Organization/Structure
In summary at $15.99 USD this book is a must purchase for any budding or current entrepreneur or business owner.
Find out more about it on Amazon.
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Seth Goldstein is the Principal Creative Director at Goldstein Media LLC, an interactive marketing agency based in Doylestown, PA. He also the social media manager for SWGPromo.com, the founder of the PhillyTech.org Netcast network, a podcast network focusing on Philadelphia’s growing tech/startup scene, and the head of marketing for My Sensory Locations, a location-based application for the special needs community. Seth is a very busy guy and that’s how he likes it. You can find Seth on Twitter, Facebook, LinkedIn, and on his blog SethGoldstein.me.
