18 Starter Startups? 100 Side Hustles? 365 Micro-sites? 1000 Pieces of Content?

All Pitching for Partners (PART-Time!) — COME JOIN US!

Yes, as ridiculous as it sounds…

We have an ambitious (ridiculous?) plan — based on many of our ReThinkingStartups.com Strategies — born from years of Entrepreneurial Epiphanies & Lessons Learned, Thoughts & Theories (Pertaining to Problems & Pitfalls), Improvement Ideas & Initiatives, and An Asinine Alliteration Addiction!


  • Entrepreneurial Self-Awareness
  • Complementary Co-Founders
  • Objectivity Over Optimism
    *[Proof of Concept? Proof of Assumptions? Proof of MVP Viability? Proof of Reliable Objective Indicators? (of better-than-average, ~1%, odds of success)]
  • (Initially) Bootstrapped / Self-Funded / Low Overhead
  • Risk-Mitigation (not risk glorification & celebration)
  • Entrepreneurial Employees
  • Shared Resources / Economies of Scale
  • Cross-Promotional “Network Effect”
  • Anticipate Pivots BEFORE you’re forced to
  • A-B Testing isn’t just for marketing! A-B Test EVERYTHING — even Potential Pivots (on your core product!)
  • Multiple Eggs / Multiple Baskets

Short-Term Goals:

  • Crawl → then Walk → then Run
  • PROVE Key Assumptions and/or Achieve RELIABLE OBJECTIVE INDICATORS**

** Indicators of Success Potential (as well as — Startup? Lifestyle Business? Side Hustle? Other?

Contact us (info @ StartupWhatever.com) for more info and/or to arrange further discussion!

Contact us (info @ StartupWhatever.com) for more info and/or to arrange further discussion!

3 Years of Thinking/Writing/Planning:
IamNOTaCEO.com (Entrepreneurial Epiphanies)
ThoughtsOnStartups.com (Thoughts & Theories)
ReThinkingStartups.com (Improvement Initiatives)
ViralWhatever.com (“We make Sh*t Go Viral” Secret Sauce)
Part-Time “Pursuit of Proof” Premises & Programs:
StarterStartups.com / MultipleBasketStartups.com / theSWANstartup.com
Practicing What We Preach:
18Startups.com / PitchingForPartners.com
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