Introducing: Part-Time “STARTER STARTUPS!”
Because going “All-In / Full-Time” (PRIOR to any OBJECTIVE Indicator of Potential Success!) is Unnecessary — and Statistically Stupid!
~99% of startups fail. 100% of entrepreneurs believe they will succeed. Therefore YOUR assumptions about YOUR startup can NOT be OBJECTIVE. Therefore, we encourage you to initially pursue those Objective Indicators and Proof of Assumtions in a PART-time capacity…
99% of Startups Will Fail —
Yet 100% of Entrepreneurs believe they will be the 1% to Succeed.
(Let that sink in for a minute…)
I don’t know you, but I can tell you (with 99% certainty!) that YOUR STARTUP (yeah, you, person reading this) WILL FAIL!**
Despite your excitement, optimism, passion, confidence, whatever — you will be quitting the security of your job and going all-in on something that objectively, statistically has a ~99% probability of failure.
I’m definitely not saying “don’t try” — and I’m not trying to be a Debby Downer or Negative Nancy (I prefer Realistic Rick or Accurate Alex) — I’m just saying that, in most cases, I don’t think you need to take the unnecessary risk of going “all-in/full-time” just because you’ve heard the “Your not a real entrepreneur unless…” all-in push from some successful entrepreneurial thought-leaders who maybe happened to do it that way themselves. That’s like doing something (a huge life decision!) on a dare, or because someone called you “chicken” — it’s letting ego get in the way of objective, rational, logical, probability-based, strategic decision-making.
[NOTE: Keep in mind — those entrepreneurs saying you need to “go all-in” are the exceptions, the outliers, the 1% to have achieved success. (But was their success BECAUSE they went all-in / full-time from the start? Correlation or Causation?) You will simply NEVER hear the stories from the 99% where the decision to go all-in may have led to unnecessary financial stress, depression, bankruptcy, etc. as their startup eventually failed despite the confidence and commitment displayed by their “all-in” decision… some of whom, I’d like to imagine, would read all my thoughts on this page and say something like:
“Wait, you mean I could have given it a shot PART-time, nights and weekends, tested my assumptions and hypotheses, WITHOUT giving up the safety and security of the salary and healthcare of my full-time job?!? Without sacrificing my personal savings, my credit score, my health, my marriage… my sanity?!? What the F***?!? Why did I listen to everyone who baited me with taunts like: “you’re not a REAL entrepreneur unless you take the plunge and go all-in, full-time!” ?!?
**So When DO I Think You SHOULD Go All-In??
[100% of entrepreneurs believe they will be the 1% to succeed, so YOUR confidence, YOUR assumptions, YOUR hypotheses… are simply NOT objective. As much as YOU believe them, they are simply not relevant if you are attempting to look at this logically/objectively.]
The honest/harsh (objective) reality is that you (and your startup) are NOT A SMART BET — for an investor, for a co-founder, or even for yourself to go all-in / full-time…
** UNLESS / UNTIL ** You Have AT LEAST One Of:
THE (only?) 5 OBJECTIVE INDICATORS
(that you have a better than average chance of success)
1. Product-Market Fit (proven, not based on your assumptions).
2. Viral traction / growth.
3. Repeatable customer-acquisition model.
4. Profits (or at least steady or growing revenue).
5. Funding. (Only for what it will allow you to do — NOT because it’s actually as objectively validating as 1–4)
Prior to one or more of those 5 OBJECTIVE INDICATORS (that you have a better than average chance of success) — we strongly recommend:
- PART-TIME “Starter Startups”
- The S.W.A.N. Startup — Sacrificing Weekends And Nights
Please CONTACT US (info@StartupWhatever.com) if you’re potentially interested in any of the programs above… as a Participant — OR — to help us run it, as a Program Coordinator, Director, Manager, Co-Founder, Whatever!