AD Block Challenge |D&D| learnings & next steps

A Start Up idea designed for #StartUpLab vertical of #ADandPRLAB, at Panteion University, assigned by Spiros Kapetanakis and Betty Tsakarestou, Head of #ADandPRLAB, under the supervision of Katerina Vlassopoulou.

What we learned in the past 3 months building our start up initiative:

The last three months of the third year of our studies, during the module StartUp Lab, we were given the chance to familiarise ourselves with ‘Adblock’ a platform which allows the users to prevent page elements such as advertisements, being displayed. The help of Mr. Kapetanakis was extremely crucial as he has demonstrated the correct methodology and strategy, guiding us to develop and produce our idea. Thus we were able to generate step by step a new idea which could be sustained in a competitive market environment. Furthermore being called up to face one of the most important matters which nowadays affect the online markets, we realised the significance of innovative products and services as well as the importance of their usage.

The next steps:

By providing a solution in the matter of AdBlock a necessary consolidation period must take place to ensure that no rational steps which might mislead us will be taken. The road ahead will be tough, but the process will be extremely interesting. Aiming to succeed we are building our foundation with attention to detail in order to minimise any chance of failure. Our target is no other than to complete our project and to prove that it will be able to flourish in a real competitive environment.

Supervisors: Betty Tsakarestou, Katerina Vlassopoulou

The Team: Vasilis Plegas, Anastasia Zapadioti, Fotini Panavou, Izabella Kefala, Margaret Georgiadou