Rebuilding loyalty with Loki

Loki enhances articles with auto-generated interactive visuals allowing publishers to gain insights about readers, and in turn allowing more effective ad-targeting. Loki was part of the 16 semi-finalists of our Startups for News competition. We asked the team a few questions about their startup.

What did you do prior to launching Loki?

What problem are you trying to address for newsrooms?

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How are you attempting to solve the problems described above?

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What sets you apart from your competitors? List three elements.

What is your business model?

What are your next steps?

Startups for News

Bridging the gap between media startups and editors

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