Synchronize your team

TeamTab focuses on synchronizing your team — and we’ll let you choose how you want to communicate. By letting them know who’s in the office, when, and which coworkers are available, TeamTab helps your teammates find a mutual time to collaborate and be more productive.

Kevin William David interviewed Jérôme Lin, Communications Associate at TeamTab to know more.

Hi Jerome, So tell us about TeamTab?

TeamTab is a simple tool helping teams synchronize. You don’t have to call or email your coworkers to see if they’re available, ask them what they’re working on, or risk waking them up at 3:45am if you have distributed teams across the globe.

Tell me more about the problem you are trying to solve?

As a startup, with coworkers on the field, in meetings, with flexible work hours and environment, it’s sometimes difficult to know who gets at work and when. This broad issue, faced equally by startups, large businesses and non-profits, can weaken collaboration.

We tried using a Slack ETA channel, then it was on Facebook Workplace, among others, but none of these tools worked well enough for our use case.

How is TeamTab different from what already exists in the market?

TeamTab helps teams communicate using colourful text badges, emojis or what we call “Pingmojis” (Emojis that you can send to a coworker)! TeamTab is not a classic communication tool — we do not have the ambition nor want to become a Slack competitor — , but rather a collaboration tool displaying important information about each team member, in order to increase productivity.

Coworkers can tell if they’re available or don’t want to be disturbed, communicate what they’re working on or where they are using texte badges, or simpler information using emojis. Pingmojis can be used to remind a coworker to read your email, that it’s time for lunch — or for a coffee break.

TeamTab works great for small teams, one-office based companies or even for larger companies with distributed teams thanks to dedicated features — such as the time it is for a coworker abroad, multiple teams in an organization and default organization’s text badges.

Who uses TeamTab?

TeamTab users are coworkers in startups, medium-sized businesses and non-profits. One of our early adopters is a Non-profit Church working with a big team of volunteers throughout different timezones.

How are your customers using TeamTab? Could you share a few different use cases?

From what we’ve seen so far, our customers use TeamTab as they should be: to coordinate with their teammates. One of the more commonly used feature is the « Next In / Next Out », along with the “Working from Home” badge.

Have there been unique use cases for TeamTab that you hadn’t thought of or expected?

Just a month after launching TeamTab, we haven’t quite had the opportunity to acknowledge unique use cases, but we are eager to discover some of them, as they can be a great source of inspiration for future development.

Were there any early ‘growth hacks’ or tactics that have contributed to your current success?

We used a « hack » that we had used for anther product we launched almost a year ago. We offer every Startup in Montreal — where we are based — a one-year subscription to our Pro version for free. It is not only a hack, attracting more people to use your product, but also a way to give back to the community that supported us.

For TeamTab, we pushed a little further, and we decided to offer to any Non-profit registering on our website, a lifetime subscription to our most complete version — the Enterprise plan — for free.

Of course, we did communicate towards our close circle and the local tech community. That didn’t gave us much public exposition but very valuable insights on our product.

What were some of the biggest challenges while building the product early on and how did you solve them?

One of the main challenges we are prepared to face is help our users integrate TeamTab in their organization and provide them with tools to drive internal engagement. We’ve already started working on this subject with third-party software integrations and proactive customer succes management.

What have been some of the most interesting integrations you’ve added? Are there any that have been particularly impactful for you?

TeamTab was launched on November 28th 2017, so we’re still very early on our roadmap, but we released a Slack integration on December 12. This integration allows users to update their TeamTab status directly from Slack, thanks to our friendly bot. As it’s been only a few weeks since the feature is available, we haven’t been able to see a clear impact for now, even if the feedback is pretty positive. Nonetheless, we believe building integrations to widely used communications softwares such as Slack will increase our user base and create new use cases for TeamTab — as TeamTab works seamlessly with such communication tools.

Before we end, What are the top products that you depend on to run the company & how do you use them?

Intercom, to engage with users and keep track of how they use our software. It’s really easy to setup on a technical side and starts giving result from the minute you install it. The platform is also easy to use fo customer support.

Slack, our go-to solution for team collaboration.

Trello, to plan everything ahead and keep track of projects completion — it’s easy to use for anyone in the team, even users that are not particularly familiar with project management.

Google Suite, a no-brainer solution to easily setup emails accounts and file sharing in a team.

FullStory, which helps us visualize how our users interact with our softwares; so we’re able to discover bugs or interface hickups even before the user reach out to customer support.

Originally published at siftery.com.