Roku streams its way to a $1 billion year with double the ads

Key numbers from Roku’s 1) 2M active accounts added in Q1 2) 29M total active accounts 3) 79% YoY increase in advertising revenue

Roku active accounts by quarter 1) 2017-Q1–14.2M 2) 2018-Q1–20.8M (↑ 46%) 3) 2019-Q1–29.1M (↑ 40%)

Roku advertising revenue by quarter (YoY growth): 1) 2017-Q1 — $36M 2) 2018-Q1 — $75M (↑ 106%) 3) 2019-Q1 — $134M (↑ 79%)

Roku advertising revenue per account by quarter (YoY growth): 1) 2017-Q1 — $2.56 2) 2018-Q1 — $3.61 (↑ 41%) 3) 2019-Q1 — $4.61 (↑ 28%)

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State of the Screens

Welcome to State of the Screens. Our goal is to summarize the top trends and must-read articles that touch on the convergence of television and digital advertising.

State of the Screens

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State of the Screens

Welcome to State of the Screens. Our goal is to summarize the top trends and must-read articles that touch on the convergence of television and digital advertising.