IGSO increases transparency of food supply chain with Delight

Delight Labs
Feb 1 · 5 min read

“Our mission is to digitize the food supply chain and help consumers answer the question of where their food comes from. Delight makes it easier for anyone to ask us that question via voice interfaces.”

— Mandy Chan and Leo Cheung, Co-Founders of IGSO

IGSO on Google Assistant demo

Summary

A history of collaborating with farmers

Mandy and Leo’s family visiting Grapery farms in California, USA
Yellow dragon fruit from an Ecuador farm
Yellow dragon fruit from an Ecuador farm
Yellow dragon fruit from an Ecuador farm

Industry pain point is a lack of transparency

Solution is traceability from farm to consumer

IGSO’s QR code solution

Where is your food from? Just ask IGSO on Google Assistant / Alexa / Siri / Bixby

Product Video
Team behind Hansen Orchards Tasmania, one of Mandy and Leo’s farming partners

Not just food labeling, but all product labeling

“You still need some essential information on a food label or product label. But for all this other rich information like farmer stories, sustainability and environmental impact, why not just teach the user to ask Google Assistant / Alexa / Siri / Bixby?”

— Mandy Chan and Leo Cheung, Co-Founders of IGSO

State of Voice Portal

Trends in voice and innovative ways to integrate voice into our life.