7 Steps To Successfully Launch A Product

Here’s a skeleton Launch Plan that I shared with someone recently. This artist has a Christian Hip Hop CD releasing on September 25 and after inquiring about his promotional release plan, he mentioned that he only had planned on sending an email blast to his email list and utilizing Twitter and Facebook.

I proceeded to plug in his CD release date within the 7 vital principles of launching a product. I decided to share with you the brief skeleton plan I drafted up for him (timeline in red text), along with a breakdown of each of the 7 principles I think are crucial for your product launch.

These principles will help you in your endeavor to launch ANY product!

Launch Date: Sep. 25

Skeleton Plan

Principle #1: ALWAYS BACKWARDS PLAN!

The significance of backwards planning is allowing yourself an opportunity to see the bigger picture. The overall goal is to obviously shoot for the launch date, however, you’ll need to break down the weeks before into smaller chunks in order to get MAXIMUM traction for your product.

It’s just like any other goal setting endeavor you may have. If it’s losing weight, you’ll want to set the “mark” date of your ideal weight loss and work toward that by…