What we want, when we want it
Sian Doyle, Executive Director, CBRE
2030 was the theme of CBRE’s presentation, alluding to the rapid, and currently unimaginable changes consumers can expect to their retail experience over the next 12 years, to drive them in and get them spending more.
Shopping centres are set to become experience ‘zones’, where consumers are able to spend the day for entertainment. Flexible experiential areas, emphasis on health and wellbeing facilities, and vehicle-free high streets are set to be the norm, while physical stores will be digitally reimagined to enhance the shopping experience.
Together, in the not so distant future, these will facilitate a more curated, seamless retail experience for the consumer, allowing them to buy what they want, where they want it, and how they want it, as standard.