What we do:

Store Untold is an online platform that is all about fashion. Here you can discover: 
1. Style inspirations.
2. Eclectic new fashion labels.
3. Great story-telling.

We don many hats: 
Stylists. Curators. Creative Directors. Lookbook Makers. Story Tellers.
There is something for everyone.

How do the labels benefit from us?

As Creative Directors/ Stylists/ Curators, we create thematic look books — curate products from varied brands and style them to create a looks by putting in all the creative elements. All you need to do is write to us saying you want a good look book done and we can promise you some great pictures at the end of it. You can sit back and relax.

We showcase all the look books on our platform for our audience to know about your label too.

How do our readers benefit from us?

The readers get a double deal. 
We share various ways of styling eclectic products. Our aim is to ensure that you find creative ways to style yourself.

We also help you explore lesser-known labels with kickass products that you may or may not have heard of before.

About the Founders:

Stylists Ankita Mantri Lahoty and Srishti Nadhani were quite frustrated with the ‘conformist’ fashion products and styles available in the market.

StoreUntold is their attempt to put together highly styled looks from carefully curated brands, to provide inspiration for the progressive women out there.

A and S believe in NOT drowning you into a pool of content, hence they come up with Thematic Look Books at intervals, with a curated number of brands and products.

Their latest edition is called #WearYourEmotion and their first edition was called Penniless Fashion Extremists.


With her roots in business and love in fashion, Ankita has an eclectic taste in all things arty. Her skills lie in varied things, including graphic designing, styling and photography. When she is not blogging, she is exploring popular culture, fashion and food in different cities and towns across the globe. In her past she has also single-handedly run a canvas bag designing studio.


Is a freelance fashion stylist and blogger on the side. Srishti completed her Fashion Styling course partly from FAD International, Pune and partly from the London College of Style. Thereafter, she worked with a Lakme fashion Week label called QuirkBox, where she was deeply involved in styling for the blog as well as the catalogues. This was followed by a string of lectures at reputed institutes like INIFD and various popular Ladies’ Circles in Kolkata. Her styling work has been featured in dailies like Calcutta Times and she has done styling activities for brands like Furla and United Colours of Benetton.

Lots of Love :*

Ankita & Srishti.

Contact Us:


Customer Care: +91–9831996096 and +91–9892606495

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