The Benefits of Using Sponsorship as a Marketing Strategy

That sports team you follow? They probably would not exist without sponsors.

Daniel Hopper
Strategy, Marketing and Branding
10 min readJan 27, 2021

--

what is sponsorship? Toyota centre
Photo by Alexander Londoño on Unsplash

Do you have a favourite sports team? The chances are that sponsors help them operate by providing funding or support in other ways.

The biggest sports teams in the world have sponsorship splashed across their…

--

--

Daniel Hopper
Strategy, Marketing and Branding

I share my passion for Marketing, Health & Fitness. Social: linktr.ee/BYB_Marketing *Appreciate a coffee if you enjoy my writing! https://ko-fi.com/danielhopper