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  • Writing for the Bottom of the Funnel: Closing the Deal

    Writing for the Bottom of the Funnel: Closing the Deal

    So much of content writing today focuses on top-of-the-funnel (ToFu) content or middle-of-the-funnel (MoFu) content. Each has its role in…
    Go to the profile of Paul Dughi
    Paul Dughi
    Jul 3
    Is communication your Kryptonite? Turn it into your superpower.

    Is communication your Kryptonite? Turn it into your superpower.

    Sometimes our perceived weaknesses are the source of our greatest strength.
    Go to the profile of Miguel A. Calles MBA
    Miguel A. Calles MBA
    Jul 1
    What is a Product Roadmap

    What is a Product Roadmap

    How to create and use a Product Roadmap to your advantage
    Go to the profile of Emma Brown, KeepSolid
    Emma Brown, KeepSolid
    Jun 10
    How Odesa Students Created a Mobile Application During the War

    How Odesa Students Created a Mobile Application During the War

    How business company practice can be organically woven into the curriculum of an educational institution
    Go to the profile of Emma Brown, KeepSolid
    Emma Brown, KeepSolid
    Jun 1
    Advance your career by avoiding these ten mistakes

    Advance your career by avoiding these ten mistakes

    Learning what not to do can save you time and trouble.
    Go to the profile of Miguel A. Calles MBA
    Miguel A. Calles MBA
    Mar 16
    Website and Cross-Site Tracking Is Out of Control

    Website and Cross-Site Tracking Is Out of Control

    I know I’m not the first to point this out, but tracking by websites is out of control. After an hour of being online today, all at…
    Go to the profile of Paul Dughi
    Paul Dughi
    Nov 19, 2021
    Bing v Google: How the Two Search Engines Approach SEO

    Bing v Google: How the Two Search Engines Approach SEO

    How Does SEO Rank In Bing
    Go to the profile of Jason Aro
    Jason Aro
    Nov 18, 2021
    What Is The Best Call To Action In A Cold Email?

    What Is The Best Call To Action In A Cold Email?

    The right CTA helps you transform a cold email into a warm lead.
    Go to the profile of Rashida Beal
    Rashida Beal
    Nov 16, 2021
    Is Nike’s Corporate Social Responsibility Just Marketing Genius?

    Is Nike’s Corporate Social Responsibility Just Marketing Genius?

    Does Nike really care?
    Go to the profile of Rashida Beal
    Rashida Beal
    Nov 16, 2021
    Apple OS Update Will Play Havoc with Email Open Rates

    Apple OS Update Will Play Havoc with Email Open Rates

    The latest update to the iOS operating system for iPhone and iPads may cause a big change in email open rates.
    Go to the profile of Paul Dughi
    Paul Dughi
    Nov 6, 2021
    Trust in News Rebounds, But Still Falls Short

    Trust in News Rebounds, But Still Falls Short

    Trust in news has rebounded a bit over the past year, according to a new survey by Civic Science, but it’s still a relatively dismal…
    Go to the profile of Paul Dughi
    Paul Dughi
    Oct 30, 2021
    Remote Marketing Jobs Hit New Pandemic High

    Remote Marketing Jobs Hit New Pandemic High

    There’s been an incredible explosion in high-paying marketing jobs that are now available to work remotely. Data scientists from Ladders, a…
    Go to the profile of Paul Dughi
    Paul Dughi
    Oct 25, 2021
    Twitter adds Communities (Similar to Facebook Groups)

    Twitter adds Communities (Similar to Facebook Groups)

    Taking on Facebook Groups and Reddit threads, Twitter has announced Communities.
    Go to the profile of Paul Dughi
    Paul Dughi
    Sep 9, 2021
    Maps Reimagined if Streaming Services Were Countries

    Maps Reimagined if Streaming Services Were Countries

    A new study by Mackeeper has analyzed which streaming services are bigger than entire countries!
    Go to the profile of Paul Dughi
    Paul Dughi
    Aug 19, 2021
    How to Save Money when Buying Online with Regional Prices?

    How to Save Money when Buying Online with Regional Prices?

    How to take advantage of regional pricing? How to save money on flights? Hotels? How to spend less money on games and streaming subs?
    Go to the profile of Emma Brown, KeepSolid
    Emma Brown, KeepSolid
    Aug 9, 2021
    Why You Should Use WordPress for Your Startup

    Why You Should Use WordPress for Your Startup

    Are you wondering if using WordPress to promote your business is a good idea? Learn how WordPress can help establish your digital presence.
    Go to the profile of AJ Tatum
    AJ Tatum
    Jul 31, 2021
    7 Steps to Build a Profitable eCommerce Store in 2021

    7 Steps to Build a Profitable eCommerce Store in 2021

    Learn how you can build a profitable eCommerce Store in 2021 with these seven steps to establish & grow your digital presence.
    Go to the profile of AJ Tatum
    AJ Tatum
    Jul 27, 2021
    Biden Executive Order Urges Net Neutrality, Privacy Regulations, Crackdown on Anti-Competitive Tech…

    Biden Executive Order Urges Net Neutrality, Privacy Regulations, Crackdown on Anti-Competitive Tech…

    The Biden Administration took aim at tech companies with a new Executive Order. It urges 12 different federal agencies to aggressively…
    Go to the profile of Paul Dughi
    Paul Dughi
    Jul 9, 2021
    4 Benefits of Google My Business

    4 Benefits of Google My Business

    Learn how having a Google My Business profile can help you become more visible on Google by appearing in local pack listings and on Maps.
    Go to the profile of AJ Tatum
    AJ Tatum
    Jul 6, 2021
    How to Capture Gravity Forms Data with Event Tracking

    How to Capture Gravity Forms Data with Event Tracking

    Capture data from Gravity Forms for event tracking in Google Analytics & Google Tag Manager so you can track your goals & conversions.
    Go to the profile of AJ Tatum
    AJ Tatum
    Jul 3, 2021
    Why Your Marketing Automation Matters

    Why Your Marketing Automation Matters

    Learn why having a marketing automation strategy is critical for businesses looking to manage their web presence and marketing efforts.
    Go to the profile of AJ Tatum
    AJ Tatum
    Jun 28, 2021
    Keep Your Digital Cookies…for Now

    Keep Your Digital Cookies…for Now

    Google’s cookieless future needs a little more time. The plan by Google to block third-party cookies in Chrome has been put on hold. For…
    Go to the profile of Paul Dughi
    Paul Dughi
    Jun 25, 2021
    7 Best Cloud-Based Spy Tracking Software

    7 Best Cloud-Based Spy Tracking Software

    There are a lot of ethical reasons to spy on other people. First of all, spy software helps parents keep an eye on their kids’ activities…
    Go to the profile of Janet Paterson
    Janet Paterson
    Jun 15, 2021
    Maybe the Largest Data Leak of Passwords Ever — Is Yours One of Them?

    Maybe the Largest Data Leak of Passwords Ever — Is Yours One of Them?

    It may the largest data leak of passwords of all time.
    Go to the profile of Paul Dughi
    Paul Dughi
    Jun 8, 2021
    An Introduction To Web Analytics For 2021

    An Introduction To Web Analytics For 2021

    Digital marketing thrives on data. Learn about the two most popular tools for web analytics with Google Analytics and Google Tag Manager.
    Go to the profile of AJ Tatum
    AJ Tatum
    Jun 6, 2021
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