Pranos.ai: Driving the Future of Digital Advertising

Jason Malki
SuperWarm
Published in
3 min readMay 28, 2024

Back in 2019, amidst the ubiquity of static billboards, the founders of Pranos.ai envisioned something revolutionary. Their answer to the mundane advertising landscape? HoloGlass technology — a breakthrough that transforms vehicle windows into vivid, high-definition displays. This innovation turns any car into a mobile billboard, energizing urban streets and opening new avenues for advertising.

A Fresh Take on Outdoor Advertising

Pranos.ai breathes new life into the traditional advertising space. Their HoloGlass technology not only modernizes but also personalizes advertising, turning every vehicle window into an opportunity for both personal expression and commercial outreach. This technology offers a unique blend of visibility and engagement, allowing for real-time interaction with audiences on the go.

Capitalizing on Urban Mobility

With more than 1.4 billion vehicles traversing roads (ScienceDirect), imagine the untapped potential of mobile messaging. Pranos.ai is not just tapping into this potential; they are actively transforming it. Beyond just vehicles, their vision extends to commercial real estate, leveraging every square inch of urban space for dynamic, digital storytelling.

Driving Technological Innovation

At the core of Pranos.ai’s advancements is their proprietary rear projection system, tailored to seamlessly integrate into vehicle windows. This system doesn’t just display content — it captivates audiences, turning every journey into a narrative. Backed by a robust patent portfolio, their technology is set to expand into new domains, including commercial building facades.

Additionally, Pranos.ai enhances user interaction through a dedicated app. Using this app, users can easily access their media library and broadcast any content of their choice directly onto any car window, making the experience highly customizable and interactive.

Dynamic Engagement and Growth

Pranos.ai has captured the market’s attention, rapidly building a community of followers and securing strategic partnerships with industry leaders like Vinfast. Their growing digital footprint, marked by high engagement on platforms like TikTok, underscores the market’s readiness for this innovative approach.

Navigating the Fundraising Journey: Pranos.ai’s Experience

Challenges and Insights from Crowdfunding

Pranos.ai’s entry into crowdfunding through Wefunder marked a crucial phase in their development, especially as a pre-revenue startup. The journey hasn’t been without its challenges, notably the pursuit of institutional investment, which requires demonstrating significant market traction. Their Wefunder campaign has attracted a vibrant community of supporters, showing surges in investment that validate their innovative approach.

Strategic Use of Funds for Growth

The funds raised are earmarked for critical areas that will accelerate Pranos.ai’s growth. Key investments include:

  • Manufacturing and Operations: Enhancing production capabilities to meet growing demand.
  • Engineering and Technical Staff: Expanding the team to innovate and refine their technology.
  • Marketing and Customer Support: Strengthening their market presence and improving customer engagement.

Vision for the Future

Looking ahead, Pranos.ai is poised for significant expansion. Their goals for the next 6–12 months include enhancing their product offerings and broadening their market reach. They’re not just growing — they’re setting the stage for a comprehensive network of digital ads that could soon line every street.

Join the Digital Revolution

Pranos.ai is not merely developing technology; they are forging a new era of interactive communication. Their initiative on Wefunder is more than a campaign — it’s a call to be part of a movement reshaping how we connect and communicate in urban environments.

Discover more about their innovative journey and how you can be part of it by visiting their Wefunder campaign.

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Jason Malki
SuperWarm

Jason Malki is the Founder & CEO of SuperWarm AI + StrtupBoost, a 30K+ member startup ecosystem + agency that helps across fundraising, marketing, and design.