The Lack of Integrity in Modern Day Consumerism

We live in a time where anything is marketable. For instance, I found a handbag shaped very odd and you could barely fit anything useful into it, and to make it worse, it was made out of tin. I understand being different helps sell more products, but also checking all of the boxes for the product’s functionality should also be a priority. I don’t think I have to mention any brand names because it’s easy to guess which ones I’m talking about. They take everyday objects and barely make it functional and price it heavy because of their name. This article was inspired by Soetsu Yanagi’s, The Beauty of Everyday Things and a handbag my mom owns.

Name = Price

“They must be ready for any type of handling, for use by any individual.” — (Soetsu 35)

This quote should be relevant now more than ever. Soetsu explains that everyday things should be affordable for everyone, durable, and satisfy it’s user. There is no problem with pricing things high because of a brand’s reputation, but I believe that recently, the name decides the price instead of quality. I also understand that supply and demand is the cause for the high prices, but if you’re looking…