Member-only story
Perfection ≠ Quality: The Unspoken Rules of Winning Readers
Optimize Your Content for Audience, not just Algorithms.
Non-members, click here to read the whole story.
There’s a massive flaw in most writers that goes unnoticed. Even I had this problem.
I chased perfection in my writing. This took me away from what I was supposed to do — write to connect with my readers.
I misunderstood the meaning of perfect writing.
I thought using correct grammar and complicated words is what makes perfect writing.
I was so wrong.
First, I didn’t know who to target. Soon, I had that figured out.
Then I didn’t know what to say. Then I figured out that, too. Then, I struggled to write correctly because I was complicating things.
It was a rollercoaster. It still is. But now, I have my fundamentals sorted out.
Pick any successful writing. You’d find common patterns in each of them.
It’s not the most polished & essenceful writing that gets engagement — It’s the writing that hits the right chord in the reader’s mind.
How you write is secondary. Why & what you write is primary.