Why Do You Need to Integrate LMS with Social Media

Aashna Diwan
Successive Digital
Published in
3 min readAug 24, 2021

Nowadays, it is quite impossible to imagine a life without social media. But, for a few years, social media has become one of the prominent tools for enhancing personal/professional growth in terms of learning. Every day, millions of people across the globe utilize various social media platforms to stay connected and informed about global events and news, attend meetings, share experiences and discover new things & people. Multiple organizations integrate social media into their marketing and communication strategies to promptly identify the global trends and analyze their statistics in almost every vertical. Many enterprises are leveraging the Learning Management System (LMS) potential, which can integrate social media to make eLearning more engaging, interactive, and enjoyable at the same time for their employees. LMS with social media integration improves the participation and engagement of the users, raises the quality and experience of online training programs, and makes them highly engaging and collaborative for employees.

In this blog, we have highlighted the major pointers that explain how social media integration of LMS can provide an interactive and collaborative eLearning:

Compound Learning

With LMS integrated with social media, employees can learn unique things in multiple styles. For instance, you can create variety by using infographics, video, audio and distribute the same using social media platforms. By implementing such practices, learning can become more engaging, interactive, and shareable. Hence, everyone enjoys the entire process of learning things quickly. In this way, you can also opt for third-party integration that acts as a medium to deliver your training through LMS.

Interactive Learning

People these days are glued to their mobile phones and laptops; therefore, they tend to engage more by sharing their common interests. The blend of LMS with social media facilitates the admin to generate interest-based polls, surveys, and discussions for collaborating and engaging both the trainers and learners. , This helps in spreading the main objectives of eLearning programs and enables close communication among all learners.

Quantifiable Analytics

Today, learning has excelled in time, demographics, and physical appearances with the ever-increasing demand for the internet and smart devices. LMS with social media integration offers 24*7 consistent accessibility to your employees and encourages them to achieve their daily targets via self-learning. Besides, learning programs using the Learning Record Store (LRS) have a higher potential to store data about your learner’s experience by analyzing their social media habits and patterns. Such analytics can customize your training program accordingly and engage your employees to enhance their skill sets and productivity.

User-Generated Content

Learners who have benefited from your training sessions can share their experiences with their peers. It enables you to efficiently utilize the feedback as “original content” and reach out to possible target audiences by publishing it on multiple industry forums with Learning Management System (LMS) mobile app development or other platforms. This user-generated content will extremely promote your business, training programs, and eLearning courses organically.

Content Outreach

Since your LMS is online connected, they seamlessly share information in real-time through diverse social media channels. Social media integration benefits you to connect with your potential target audience easily and builds reliability organically. It enhances your content outreach and boosts online visibility.

Conclusion

Incorporating social media learning into your eLearning system is tricky and requires great potential. Therefore you should consider the above actions for enhancing your business value. Moreover, the customized LMS enables social media connection, user analytics, payment integration for all learning, and business solution needs.

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Aashna Diwan
Successive Digital

An Engineer who now happens to be a Technical Content Writer. I create insightful content about next-gen technologies like AI, Blockchain, IoT, Cloud, AR/VR etc