How SupDucks Got 1,000 Retweets in Under 30 Minutes with Suku
On Thursday, August 24, 2023, Twitter buzzed with excitement for a good reason. SupDucks, in collaboration with Suku, launched a “token drop” campaign that set the social media platform ablaze fast. The objective? To promote SupDucks’ battle game by incentivizing retweets of an announcement tweet. The reward? The first 1,000 users to retweet would instantly receive 100 $VOLT tokens in their Suku Wallet.
The outcome?
A staggering 1,000 retweets in less than 30 minutes.
The campaign achieved its goal of 1,000 retweets in an astonishingly short time, proving the synergy between SupDucks’ passionate community and Suku’s state-of-the-art “distrimotion” technology (distribution + promotion) — yeah, we’re coining terms now too.
Metrics That Tell the Story
- $VOLT Tokens Distributed: 100,000 to the first 1,000 retweeters
- Total Retweets: +2,500
- Impressions: +2 million
- Time to success: < 30 mins
These figures aren’t just numbers; they’re a campaign narrative that struck a chord with its audience, converting each participant into a promoter.
How They Did It
Suku’s innovative crypto distribution system empowers social media enthusiasts to mint or claim tokens and NFTs directly from Twitter by engaging in actions like retweeting, using specific hashtags, and more. Essentially, Suku seamlessly integrates Web3 capabilities into the social media landscape. The best part? Users don’t need to set up a Web3 wallet in advance. Thanks to Suku’s Zero-Onboarding protocol, a wallet is automatically generated for them, linked to their social media handle — effectively eliminating one of the most significant barriers to widespread Web3 adoption.
“The team at Suku is incredible to work with. Their innovative product suite was integral in helping to boost our social media efforts and engagment by orders of magnitude. We can’t recommend them enough!”
King Stronk — Founder
The Cost-Effectiveness of Organic Reach
The cost of reaching 2 million impressions on Twitter through paid ads, with an average CPM of $6.46, 3.2 million impressions would amount to 12,920 US dollars. This campaign achieved it organically, showcasing the power of user-driven marketing.
Closing Thoughts
The SupDucks and Suku collaboration isn’t just another success story; it’s another proof of the power of social marketing when combined with the ease of participation that Suku brings, plus the incentives of digital assets.
Curious about how you can harness the power of Suku’s technology for your next viral campaign? Get in touch!
About Suku
At Suku, we aim to empower every internet user with Web3 by creating easy-to-use and intuitive tools that seamlessly integrate it into our everyday lives.
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