6 Facebook Content Ideas For Your Restaurant.

SundayPyjamas
SundayPyjamas
Published in
3 min readApr 20, 2018

There are quite a few establishments out there which have embraced Facebook advertising and have reaped great benefits for their business.

We bring you a few select techniques you can use to grab eyeballs and get your social media presence going:

  • Share Recipes!

Regularly post updates of various recipes and dishes as it strikes a familiar chord with your followers. There are tons of food blogs which you can share as part of this campaign. Even better, you can post these recipes and methods yourself. It projects a friendly and amiable image of your restaurant along with creating interest through your recipe shares. As an example, you can share the recipes of new, innovative dishes or post about an easier and more effective method to cook a frequently cooked meal.

  • Pique their Interest with Videos

You don’t need a professional cameraman to roll out appealing videos. All you need is a decent camera to shoot captivating content such as cooking videos, behind the scenes happenings, informing your followers of upcoming offers and events, et al. Short, crisp videos instantly grab attention and increase your visibility in social circles.

  • Food Photography is Real

Yes, photos are one of the most popular and effective means of arousing curiosity on the social media. Regularly uploaded images of the many dishes your restaurant offers sparks the much-needed growth in your user-base. However, you should take care to click truly appealing photographs of your dishes. The angle, lighting, and plate arrangement are of great importance.

  • Get Trendy!

Join the viral network by posting features of the most happening events and amusements the Internet is hooked on to. For instance, while it was hot, having your employees do the sensational ‘mannequin challenge’ would have generated more hits on your page. Such rising trends are generally short-lived and must be undertaken while the trend is still viral.

  • Contests for Consumers

Hold a caption contest to spice things up. The winner is awarded a free meal coupon or other such goodies in the form of discounts and exclusive offers. Such contests encourage interaction and increase interpersonal activities between the consumer and the business. They are a great way to expand your influence and swells your public impact considerably.

  • Employee Appreciation Works Wonders

Feature your employees and work staff in your feed; it helps create a genial impression of your venture as a business which cares for its workers as carefully as it does for its profits. Posts of your employees enjoying their time in the kitchen constitute a brilliant approach to build a pleasant and amicable identity of your endeavour. The consumers will see you more as a sociable undertaking rather than just another business venture.

The above propositions have been tested successfully across different restaurant pages on Facebook. Done right, each recommendation holds great promise to garner attention and bring your business into the spotlight. Your restaurant will have its marketing campaign attain milestones with these alluring advertisement tactics.

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SundayPyjamas
SundayPyjamas

We help Founders, CEOs, Directors, Chairmen, General Managers and top leaders of the luxury hospitality space overcome their challenges.