The Incredible Appeal of Lego Video Games

Nostalgia, universal appeal, and positive collaboration

There’s one video game franchise that seems to be universal to both older and younger players — it’s the Lego video games, from Lego Star Wars to Lego Lord of the Rings. I am currently playing both of these games with my girlfriend and I started to wonder why the Lego video games were so appealing and why they are so successful — to both children and adults.

In 2005, Lego partnered with TT (Travelers’ Tales) Games to release Lego Star Wars, which is still Lego’s most popular game today. At the time, they had already released multiple Lego video games, including Lego Chess, Lego Knight’s Kingdom, and Lego Raiders, but none of these games had the commercial appeal of Lego Star Wars.

I believe the Lego video games are some of the best cooperative video games because they allow collaboration between two people playing at the same time to solve an elaborate and well-crafted puzzle. You’re constantly making progress and helping each other figure out where to go, what blocks to hit, which characters to talk to, and which items you need. You’re sharing triumphs as well as struggles with someone else, and I don’t know if I would like the games as much without playing with my brother or my girlfriend.