Beer Game (Beer Distribution Game)
Published in
Sep 1, 2023
Beer Game was created in 1960 by MIT Sloan School of Management Lecturer Jay Wright Forester as a result of his System Dynamics research.
The stakeholders of the game;
- Manufacturer
- Distributor
- Supplier
- Retailer
Thanks to this simulation, these topics are unfolded;
- Importance of fast and accurate transfer of information in decision-making,
- Whip Effect, which is the result of late or inaccurate information, causes out-of-stock or over-stocking,
- Increase in stock and logistics costs.
Game Links;
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References
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