Beer Game (Beer Distribution Game)

Sedat Onat
Supply Chain Articles
Sep 1, 2023
Beer Game (Beer Distribution Game)

Beer Game was created in 1960 by MIT Sloan School of Management Lecturer Jay Wright Forester as a result of his System Dynamics research.

The stakeholders of the game;

  • Manufacturer
  • Distributor
  • Supplier
  • Retailer

Thanks to this simulation, these topics are unfolded;

  • Importance of fast and accurate transfer of information in decision-making,
  • Whip Effect, which is the result of late or inaccurate information, causes out-of-stock or over-stocking,
  • Increase in stock and logistics costs.

Game Links;

— -

References

===

For more Supply Chain Articles and Analysis, please visit SedatOnat.com .

Supply Chain Articles on SedatOnat.com

--

--