The Future of Logistics, Chapter One
Why Does Logistics Matter? Military History, the Modern CEO, and The Amazon Effect.
Logistics. Why does it matter?
It starts with General Bradley in World War II. How did the United States defeat Hitler’s army? Fifty years later, what enabled General Franks to push Saddam Hussein out of Iraq in Operation Iraqi Freedom? And today, how did CEOs like Tim Cook, Mary Barra, and A.G. Lafley become CEOs of Apple, General Motors, and Procter & Gamble?