WHAT, WHY, WHO, WHEN AND HOW?

Suzanne Baines
Suzanne Baines
Published in
2 min readJun 3, 2018

The You Matter Always Connection Card is a strengths-based tool of self-management and empowerment. It’s a compact card which cherishes messages and memories from loved ones and appreciates that people can often hear the positive things that people are saying, but struggle to feel them. A wee reminder of how important we all are and how much we matter…always.

I created ‘You Matter Always’ out of love, hope and a realisation that too many people forget how important they are and how much they matter (and I know what that feels like). That, we often wait too long to tell our loved ones how much we care. And, that the smallest act of kindness can make the biggest difference. I created this wee card, bands and FB page with the hope of increasing self-worth, building resilience, providing a greater sense of choice and control and promoting people’s strengths, abilities and potential.

My background is nursing, social care, social work, independent advocacy and health improvement. But, a great deal of my learning has come from being a mum, friend, wife, volunteer and recovering from the aftermath of my own childhood trauma and abuse. Through all of this, I have learned that the three little words ‘YOU MATTER ALWAYS’ can make a positive difference to someone.

It’s about letting your loved ones, friends, family, colleagues, peers etc know how much you care. It’s about remembering how important you are and knowing that you NEVER have to go through anything alone.

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Suzanne Baines
Suzanne Baines

Mental/Mind Health ambassador, innovator and advocate. Creator of the You Matter Always Mental/Mind Health and Wellbeing initiative. Leads with kindness xxx