Exploring and expanding…

In this week we did primary research to know how successful and useful this idea could be. We asked customers (small logistic companies) and end users about the problems they are facing with the current delivery system and asked their opinion about how this could be better. After the interactions with the representatives and people who are part of small logistic companies we could conclude that the most basic concern of this sector is “GROWTH”. The main goal (could be stated as VP of local logistic companies) is to grow the customer base by providing safety, certainty and a definite timing of the delivery. Being a small organisation it isn’t hard for them to micro manage things. Thus they can create returning customers by providing strong/excellent customer services.

Customers are also contended when they and their packages are treated with care. This is exactly where our application comes in. We facilitate this interaction and enhance the customer satisfaction thus the people receiving the packages are often happy. In case of big companies sometimes if the package goes missing there are doubts if the package was actually delivered, leading to them arguing with the delivery company. This leads to a bad customer experience and harms their relationships. The major difference is because the local logistic companies are ready to adopt the new changes as their main motive happens to be customer satisfaction whereas the large companies are mainly concerned with profit maximisation.

This can be simply achieved by notifying the customers when their package would be arriving through a simple text message. Also if people can select the location of the delivery during different times of the day that would be really solve the problem. What all we need is an application to bridge the gap between these two environments of the delivery men and users. For eg: the user says “Till 10AM I will be at address1; From 10AM to 4PM I will be at address2; etc.” This simplifies the latter part of package delivery to a very large extent.

Link to Business Model Canvas : https://canvanizer.com/canvas/rqLfmR3SqBKkN

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