Another new partnership we are honored to announce — Alain Heureux. Alain has been an entrepreneur since age 19, when he set up his first business venture, which kept him in marketing communication services for two decades. In that time, he created many companies and sold a few.
Alain has taken an active part in many professional marketing, creative, and digital associations across Europe. He is part of the Strategy Policy Forum from the European Commission on Digital Transformation and Entrepreneurship. He has created several hubs (The Creative Ring) and working groups that have changed the European and specifically the Belgian landscape of start-ups and scale-ups. He is involved with the Virtuology Academy where he teaches new tools and techniques such as design thinking on start-ups and corporations alike.
Alain’s main passion is people and their talent, and he has dedicated much of his life to helping foster and develop these talents through a variety of venues like The Egg Brussels. He loves honesty, directness, transparency and humor, which makes him a true Swacer at heart. And he jogs, meditates, plays golf and dives, which means he already leads a Swaceful lifestyle.
Watch Alain speak about entrepreneurship in this Watify video. His advice? “Be self-confident, believe in your capacities”.
Understandably, we couldn’t be more excited to learn from Alain and partake of his immense innovation, advertising and entrepreneurship experience as he comes on board to become our newest adviser. We hope it’s the beginning of a beautiful friendship.
