Why Your Organization Needs Enterprise Mobility Management (EMM): Effective Use Cases

Yaryna Myrka
Swag Soft
Published in
5 min readMar 12, 2020
Why Your Organization Needs Enterprise Mobility Management

Mobile devices are becoming necessary tools for the implementation of the company’s operations in a competitive market environment. Due to the high responsibility of enterprise app developers for ensuring the security and scalability of the network infrastructure, the problem of open access of mobile users to corporate applications and databases must be addressed in a special way.

The Role of EMM System for Your Company

The combination of mobile and social networks in the corporate environment today is the main strategic direction of development in the field of information technology. The most popular approach to solving the integration problem is the use of Enterprise Mobility Management (EMM) systems. According to the popular definition by Gartner, EMM is a class of software tools that enable the use of mobile devices in corporate business processes by integrating this hardware into IT systems and into security environments at all stages of IT life cycle management.

EMM is a current trend in enterprise app development, which is designed to make the work of office employees comfortable. The main requirement is compliance with corporate policy and company security standards. EMM systems must ensure the protection of portable devices at the same level as when using stationary personal computers in the office.

The Role of EMM System

EMM, in its basic version, consists of three subsystems: Mobile Device Management (MDM), Mobile Application Management (MAM), and Mobile Information Management (MIM). The role of each is as follows:

  1. MDM: preparing devices for work: remote configuration of mobile devices and operating systems, setting up Wifi, VPN, APN. It is also responsible for managing compliance of mobile devices with corporate policies.
  2. MAM: installing and uninstalling application configuration and policies. It monitors app compliance with corporate standards, monitors application usage, protection, and blacklists.
  3. MIM: providing access to corporate data, ensuring its security. MIM controls information flows, provides secure access to internal IT resources, and tracks data security threats.

To understand why your organization needs EMM, we need to look at what functions it performs and why they are so vital.

MDM: Minimum Functionality for a Specific Device

MDM provides for the management of mobile devices in general. As a rule, this approach is used if the company itself purchases mobile devices and gives them to its employees. MDM allows to:

  • register a corporate security policy on the device
  • install the necessary software
  • remove potentially dangerous programs
  • track the use of a mobile device up to its geolocation
  • display the battery level, use of roaming
  • comprehensively set a screen lock with a password
  • encrypt a flashcard
  • allow reading mail only from devices that are controlled by an IT service, etc.

In terms of security, MDM solutions are limited by the functions embedded by enterprise app developers.

MAM: Emphasis on Security and Advanced Features

MAM: Emphasis on Security and Advanced Features

It can be argued that MDM, for all its advantages, cannot guarantee the user the most important thing — the mobile security in the business processes. But this aspect is of key importance. For this purpose, another approach was developed — Mobile Application Management. With this concept of EMM, the user will no longer have to invent and enter a complex 10-character password every time he/she needs to make a call. Instead, only corporate applications are installed on the device. Their security allows eliminating data leakage and violation of security requirements.

MAM solutions have a second degree of protection after MDM. It depends on the MAM enterprise mobile app development services and the functions they’ve embedded in the system.

MIM Opportunities

Mobile Information Management is responsible for managing data on mobile devices. MIM has the most marketing-oriented nature and does not have well-defined functionality. In this regard, the approach offers secure access to corporate data, while the level of access for the same user must be diversified. If the user loses his phone, the finder should not be able to read corporate data, for which encryption of documents should be provided.

Enterprise Mobility Management: Successful Use Cases

Enterprise Mobility Management: Successful Use Cases

The introduction of mobile technologies helps to increase the efficiency of the business processes; in particular, their utilization can significantly reduce the staff load. Let’s look at the efficient use case of the EMM systems across industries.

  1. Construction. The presence of direct mobile access to operating leverage is excellent for the employees and the organizations as a whole. For example, the construction company The Walsh Group implemented the BYOD system allowing its project managers to exchange determinative design data directly from facility spots rather than returning to the office and creating drawings from there. This enlarged their rating by 20 percent and placed the firm ahead of competitors.
  2. Real Estate. Due to enterprise mobility, clients of real estate firms who want to view the features of houses can look at all the details in their apps. For instance, applications and iPads are used as the main Godrej Properties’ tools that employees select to showcase real estate to potential members. Instead of strolling through a pile of pamphlets, realtors can quickly transfer the entire info to their tablets and allow their clients to take a virtual tour of the building.
  3. Retail. The retail industry in no way can miss the opportunity of direct communication with customers. And above all — at the time they are in the store. A good way to use EMM is the creation of full-service stores — without cash desks and sellers. Amazon and Alibaba, for example, are actively moving along this path. At the entrance to the store, the user identifies himself by smartphone, placing the goods in the cart — scans it with his phone, and when leaving the store — pays for goods in the basket, bringing the phone to the payment terminal.

To maximize the use of your mobile phone, you need to furnish it with appropriate applications. SwagSoft can help you with that! We are an enterprise mobile app development company based in Singapore. Custom mobile app creation is our main course of work, and we strive to develop in this direction. We provide top-of-the-line service for our clients and accompany them until they reach the highest level of success.

Choose the best enterprise app development services to help you achieve your business goals!

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