Experience the Cleveland Cavaliers like Never Before with the Cavs United Gold Pass

Sweet NFTs
Published in
3 min readJan 11


Today, the Cleveland Cavaliers launched the first-ever Cavs United Gold Pass, giving fans an innovative new way to enjoy the excitement of the 2022–2023 season.

Built atop Sweet’s Access Pass platform, the exclusive Cavs United Gold Pass grants holders with access to perks that fans can’t get anywhere else, such as enhanced in-venue experiences, discounts on physical and digital merchandise, and entry into one-of-a-kind contests for trips and prizes. With Gold Passes available for a limited time and perks that begin the day passes go on sale, here is what you need to know:

Unlock Exciting Experiences

If you’ve dreamed of getting closer to your favorite NBA team, then the Cavs United Gold Pass unlocks entirely new ways to boost your gameday experience, such as:

  • Help hold the big flag on the court for the national anthem,
  • post-game photo ops- on the court,
  • behind-the-scenes tours of the Rocket Mortgage Field House,
  • courtside access so you can watch a pre-game warm-up
  • your personalized message blasted to the crowd on the HUMUNGOTRON,
  • and more.

Access Exclusive Merch

Cavs gear is all about expressing loyalty to your favorite team… the more elusive or exclusive, the better. Cavs fans holding a Gold Pass can access the most exclusive merch, such as:

  • The chance to win 1 of 3 exclusive Cavs jerseys,
  • first chance to buy digital collectibles when they drop
  • key matchup posters — That Cavs v Bulls poster would be nice right about now — 71🕷,
  • Cavs decals,
  • a Cavs hat,
  • with more to come.

Next Level Fandom is Here

Cleveland has pulled out all the stops. Gold Pass holders can enter exclusive contests to win ultimate fan experiences, including:

  • A Cavs broadcast experience during the Cavs v Warriors game on January 20th. One Gold Pass holder and a guest will be a part of the production crew for the game.
  • A pickup game with your buddies at the Cleveland Clinic Courts this summer. Who would you invite?
  • A VIP watch party for 20 of your closest friends at the Rocket Mortgage FieldHouse during an away game, including food and beverages.
  • A trip to Summer League for you and a guest, including: flights, hotel, food, and drinks.
  • One of 25 chances to win two tickets to a home game.

Be one of the lucky few to gain exclusive access through the Cavs United Gold Pass, available for a limited time for $299. Go to perks.sweet.io/cavs to purchase, get perk details, and answers to FAQs.

NOTE: Perks will be available only during the 2022–23 Cavaliers season. Some perks are offered to all Gold Pass holders, while others are available to holders on a first-come, first-serve or enter-to-win basis.



Sweet NFTs

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