It just feels like yesterday when I first stepped into the Swiggy world as an intern. This was in 2019 when I was just a kid in college excited to meet new people and design cool stuff. Time flies quickly and now we’re here in 2021. I recently completed 10…

A guest-post from a design enthusiast and UI Engineer at Swiggy — I am a UI Engineer at Swiggy. So I thought I should share how I do it and also learn from you a little. So here is a start to how my heart and my brain work when I design something. “Great Design means an Effortless Experience.” First, even before…

The thought of writing design blogs has been on my mind for a while, and I am glad to kickstart it finally with a blog on one of the most impactful product design projects at Swiggy! As any designer (or a product owner) can attest, one feels sheer happiness when…

Making your insights heard by the right people while pitching the values of user research in the process. — At Swiggy, we cater to three different platforms, dealing with largely different user segments. The first two groups are classified into Partners: delivery executives and restaurant partners who serve as the backbone of the service we provide to the next user group, the consumers. …

and how not to suck at it In Part 1 (Click to read here) we learnt about the major categories of typefaces in use today and how we can recognise them. In Part 2 we are going to go a little deeper to try and understand the basics of typography…

and how not to suck at it *Disclaimer — Since typography in itself is a vast subject, even covering the basics in a single article would be an overkill. Hence, i am splitting the topic into 3 parts so that the content can be consumed in easy digestible chunks. …

“Hey Alexa! Please play my favourite playlist” How often have we all heard this phrase? Pretty often, right? Smart assistants like Alexa, Siri and Google have taken over our homes & lives in the 21st century, and for good reason. Right from playing our favourite music to answering questions to…

A walkthrough at how we put the drool back in our menus as Swiggy scaled. When I started with Swiggy in Feb 2018, we were present in 50 cities across India. Fast forward a year and a half, we are in 500 cities. So scale is awesome right? It’s a…