Why YouTube is Ideal for Product Launches

When it comes to product launches and virtual events, YouTube is hard to beat. Here’s why: First of all, YouTube is the second-largest search engine in the world (after Google). That means people are actively searching for content related to your products or industry. Plus, YouTube videos have a longer shelf life than live streams on other platforms.

You can repurpose your live stream into evergreen content that continues to drive traffic and engagement long after the initial broadcast. With features like live chat, super chat, and channel memberships, YouTube offers plenty of opportunities for audience interaction and monetization.

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