How to Launch Your Product

Cyborg @SwissBorg
SwissBorg DAO
Published in
2 min readApr 23, 2019

By Anthony Lesoismier-Geniaux

At SwissBorg, it has been 14 months that our team is working passionately on the release of our flagship product the “SwissBorg Wealth App”. We plan to launch it in Q4 this year and to quickly become the ecosystem of reference for crypto wealth management. To achieve this we need not only a talented team to build robust technology but also the adoption of millions of users/community members.

Building a product is already tough. So imagine how much tougher or almost fairytale-like it is to build an exciting product, that doesn’t end up in the graveyard of the Apple or Google play store.

Insanely enough, some stories show that a number of successful startups manage to gather thousands or millions of potential users before even having a functional product. Their secret? A pre-launch product campaign to help them grow in popularity.

Let’s review the most famous cases and see how, at SwissBorg, we have decided to take the traditional product launch campaign to the next level. READ more HERE.

--

--

Cyborg @SwissBorg
SwissBorg DAO

Posts from the SwissBorg team — Read more about SwissBorg on our blog : https://swissborg.com/blog