26 Tips for Becoming a Top-Paid Freelance Copywriter

It’s true that people get what they pay for.

When you undercharge your copywriting clients, you have to make up that difference by taking on a lot more projects. Every additional project means less time you can devote to each client.

Naturally, the more money you can earn per project, the greater time and energy you can provide each client. Higher fees are a way for you and your clients to get the most out of your copywriting skills.

Here are 26 ways to raise your rates and become a top-paid freelance copywriter:

1. Niche down: Specialists almost always command higher fees than generalists.
2. Speak at an industry event: I’m not talking about writing events. Find ways to speak at events your customers attend— not your peers or competitors.
3. Have an opinion: Top writers are paid for their mind as much as they are their words.
4. Land “leverage” clients: Do all you can to get at least one client in your portfolio that future clients will recognize. Leverage clients can get you a foot in the door or might even refer you to similar companies.
5. Write for reputable publications: If clients find you because you’re in their favorite…