Design in Business

3 Big No-Nos in Landing Page Design That Cost You Customers

Why Some Visitors Can’t Wait to Buy and Others Can’t Wait to Leave

Landing page is the #1 thing that every business should have, no matter what you do.

That’s pretty much the easiest way to convey crucial information to your audience and tell the world about your product.

The problem is that none of us fully understand what makes some landings great and others bad. What makes people click ‘Add to Cart’ and others ‘Close Tab’?

In this article, I wanted to give you some practical advice to see this invisible line between no sales and big conversions that I learned throughout my career as a senior UI/UX designer and an agency owner.

So, let’s begin.

1. Not Putting CTAs In The Right Place

That’s probably the most common mistake that I see everywhere I go.

Let’s say you’ve spent 30 seconds scrolling the website, analyzing all the information, and understanding where you’re at.

Now, it’s time for you to take the next step, whether it’s to buy something, subscribe to someone, or literally any key action that you take.