3 Genius Marketing Tips You Can Learn from This $500,000 Handbag

The brilliant branding that is Hermes

Catherine Mancini
Jul 19 · 5 min read
Image created by the author on Canva

This Birkin above sold for $500k.

I’ll just let that sink in for a moment.

This is the Himalayan Birkin and it is made from exotic crocodile leather, 18 karats white gold hardware and is encrusted with 200 diamonds. This bag originally sold…