5 Kick-Ass SEO Tips to Amplify Your Startups Content
No budget? No problem.
“Thanks for speaking with us,” he said.
“We have one more question”
A small venture firm hired me to write a series of product awareness articles.
“Oh yeaaa?” I leaned forward in my chair. “What’s that?”
“So…we’re launching Monday,” he responded. “How much traffic can your article generate over the weekend? Maybe you can optimize it for SEO?”
The line fell silent. It was Friday.
“Uhh lemme take a look real quick,” I said, pretending to be checking my SEO handbook for freelancers in a jam.
“Hm. Ok. I’ll do my best.”
The article performed quite well. Many months later, it’s generated thousands of views. Steady, consistent streams of traffic that unfortunately don’t move the needle much for their (now closed) launch.
But, it’s the perfect lead in to common SEO misunderstandings — and how your startup can do better.
First things first.
It’s not just startups that struggle with SEO.
I’ve talked to brilliant marketers with decades of experience who think SEO is stuffing keywords into…
