The Startup
Published in

The Startup

Six Bizarre Inconveniences of Being a Micro-Celebrity Online

2. My public persona is a very realistic mask.

Zulie sits on a green chair and smiles to a camera as though she’s filming.
Image was taken and edited by the author.

The online era means pretty much anyone can become a micro-influencer. Even someone like me! All you need is a loud enough voice. To my continual surprise, over the past three years, I’ve developed that voice.

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