7 lessons learned from earning my first $1,000 in newsletter subscription revenue
The culmination of my 3-year journey
I recently received a notification from Substack indicating my newsletter had earned its first $1,000 in annual subscriber revenue. Naturally, I was elated to learn about the milestone as I had only activated the paid subscriber feature a year ago, in February 2023.
Of course, the journey of the Side Hustle Club newsletter spans back further than a year ago. It’s a project I started during the pandemic in December of 2020. Since then, I’ve published about 150 posts about side hustles and extra income.
Over the last few years, I’ve learned a lot about newsletter marketing, Substack and the benefit of a newsletter community. These are my biggest takeaways.
1) Make it a community
A newsletter is more intimate than any blog post. It’s delivered straight to your readers’ mailboxes and, most times, allows readers to reply or comment to emails. It makes building a community of like-minded readers fairly easy.
Once said community is established, it’s important to nurture it as it grows. Being transparent with readers about the information you’re conveying and your personal expertise surrounding the matter is key to…
