7 Powerful Tools to Enhance Your Content Marketing Game

Write better, faster, and boost your conversion rates with these incredible tools.

Anangsha Alammyan
The Startup
Published in
12 min readApr 20, 2022

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Photo by Daniel Cañibano on Unsplash

The world of content marketing is in a crazy upward spiral.

From leading organizations like P&G, Microsoft, Cisco Systems, American Express, and Adobe to private and family-owned businesses — today, everyone relies on content marketing to generate leads and sales.

Why? Because it works like a charm.

As Forbes Councils Member, Shawn Byrne writes, “Audiences have become media-savvy enough to ignore any noise traditional advertising can make, and they rely more on content that will answer their questions and ultimately serve their needs.”

According to Hubspot, around 82% of marketers have content marketing in their marketing arsenal. If you’ve been looking for an offbeat high-paying career, this is the best time to become a content marketer.

But here’s the challenge: content marketing is time-consuming. Creating content that people can connect to, and distributing it to the right audiences takes a lot of time and energy.

With the growing industry, there’s cut-throat competition. You have to compete with individuals who’re ready to do the hard work for cheap money.

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