The Startup
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The Startup

Apple Has Finally Entered The Post-iPhone Era

Launched in 2007 by Steve Jobs, the iPhone has been a real revolution for both consumers and Apple. Indeed, its phenomenal success over the past 10 years has enabled the Cupertino giant to generate record profits and inflate its war treasure to $250 billion. Just that!

Photo by Drew Coffman on Unsplash

Nevertheless, this success will not have been as good as it seems for Apple in the sense that the company has rested…

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