Apple Silently Launched A New Bank Killer Savings Account That Changes Everything
Would you abandon your bank for Apple?
Published in
5 min readOct 17, 2022
Banks are in big trouble.
- Not because of inflation.
- Not because of the recession.
- Not because of the war in Ukraine.
But because they’re underestimating Apple.
Slowly but surely, Apple is looking more like a bank.
A new savings account as effortless as Apple
Apple’s just announced that they’re launching a new savings account.
Apple says Apple Card users will be able to seamlessly set up and manage savings directly in their Apple Card in Wallet with some key benefits:
- No more fees
- Colorfully high-yields
- No minimum balance
- No minimum deposits
These benefits will undoubtedly force most consumer-facing banks to match this offer or face the wrath of Apple’s disruption.