The Startup
Published in

The Startup

Are You Guilty Of Bad Branding For Your Business?

Do you recognize this tick? Branding at its finest.

77 percent of B2B marketing leaders say branding is critical to growth — Circle Research

Yet even with such pivotal importance within any company, branding is commonly overlooked in one area of businesses.

Startups.

The common misconception I see is that ‘We are a startup, we need to focus on our product first’.

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