Why Bo Burnham’s ‘Inside’ Is a Creator Economy Masterclass

A lesson in sustainable distribution for the creator economy

Photo by Melanie Deziel on Unsplash

The Internet has always been a creator economy. What’s new? Now, you can distribute content almost as easily as code.

If you’re one of the 50 million people worldwide who identifies as a creator, one of the biggest challenges you’ll face is scaling your content without burning out.

The best way to do that? A pyramid scheme.

Hear me out.

For many career creators — or people on that path — distributing their content can be harder than creating it.