The Startup
Published in

The Startup

Bug: VW Retires the Beetle

My first word: “Bug,’’ because even toddlers recognize a true brand…

Photo by Marc Herve on Unsplash

Volkswagen just issued a moving video called “The Last Mile’’ to “retire’’ the Beetle, history’s most lovable and unique car brand.

My parents bought a 1966 Beetle (to save money) when I was a baby. Even as a baby, I could tell this was a one-of-a-kind vehicle. The first spoken…

Get smarter at building your thing. Follow to join The Startup’s +8 million monthly readers & +756K followers.

Recommended from Medium

Today’s Tarot

Facebook Makes Incredible Amounts of Money — Market Mad House

The most powerful apps that can help improve business operations

TV[R]EV Week In Review: AT&T Numbers More About Cord Shifting Than Cord Cutting; Tubi Makes A Wise…

How Membership Fees power the Costco (COST) Money Machine

Entrepreneur James Gutierrez’s Meaningful Goodbye to Aura — Business Times

Safe shopping: Amazon Prime Day

How Trimpo, a Blockchain + E-commerce venture is succeeding with key industry partnerships?

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Joseph Serwach

Joseph Serwach

Story + Identity = Mission. Author, Writer: Journalism, Leadership Culture, Communications, Religion, Education, History. Inspiration: Catholic, Polish.

More from Medium

The Trouble With GM’s Mary Barra: When Your CEO Struggles to Define Your Company’s Purpose

How Much Oil Does America Import From Russia?

Free Will Astrology

Connecting Community, Reconnecting Rainforest