Build a side project, build an empire
Startup — without quitting your day job
Question: What do Craigslist and Albert Einstein have in common?
Answer: Their big idea started as a side project.
1905. Albert Einstein worked six days a week full-time in an office, examining patent applications. He dedicated all his remaining hours to studying and experimenting with physics. One day, the Theory Of Relativity was conceived — completely off-the-clock.
1993. Craig Newmark, employed at an investment company, started an email list in his spare time to allow him and his friends to update each other about different events in town. Eventually, the list grew so much that there wasn’t enough space in people’s inboxes: it was time for a website. Enter Craigslist.com.
2018. A small sideline has the potential to morph into something huge. With reliable internet access and enough devotion, a nugget of gold becomes a rainbow.
Many of the world’s most successful companies started as an afterthought in someone’s spare hours, while the ‘real work’ chugged on in the background.
Facebook, Twitter, Instagram, Uber, Product Hunt, Unsplash, Pinterest, GrowthHackers, Groupon, Trello, AppSumo…
