Constructing a Business From Your Passions

Why I started my own business

If building homes are like building businesses, they certainly don’t start out like this.

Nobody starts a business on accident.

There are always opportunities, desires, or interests that spark the entrepreneurial flame within a businessperson.

I started my businesses out of my passions and intrigues that are best suited for an entrepreneurial life.

One of which is my passion for building.

I’ve spent time with my wife building a number of houses. In the beginning, we conceptualize how we want the rooms to flow and look. Then we get together with a designer to finalize the plan and then work with the contractors to see it into reality. There are obviously a few steps I’m glossing over, but the process itself is thrilling to me.

At the end of it, we have a warm home made just the way we like it.

There are few greater satisfactions for me than seeing an idea through from start to finish.

That’s why I like being in business. Businesses all derive from an idea that a problem can be solved if a solution is built. My enterprises allow me to make solutions from scratch and find the best ways to proliferate said solutions.

Much like a house, a business also needs to be constructed well enough so the people in it can function well internally and can be better people outside of it. Maybe that requires a change to the metaphorical floor plan, but such instances are necessary to achieve success.

The bare bones are the best place to start.

The shifting and readjusting of the construction process is expected and provides more opportunity for creativity. Can too much change cause problems sometimes? Of course, but finding solutions is the whole reason why I embark on the process in the first place.

Once the enterprise I’ve envisioned becomes reality, it then presents me with more opportunities to build. If creating the business itself and setting it towards a singular goal is the “macro-build,” the “micro-build” comes from managing individual projects and leading employees.

But building never truly ends when starting a business and that is why I love developing them. Building a good business is a complicated mash-up of planning, trial and error, and thinking, but it’s a mash-up that I thrive in.

My second reason for starting a business was my belief in leverage.

As a graduate of the University of Chicago, I have an affinity for Mr. John D. Rockefeller and a particular quote of his. He said “I would rather earn 1% of 100 people’s efforts than 100% of my own efforts.”

First of all, 100% of my own efforts isn’t much; but if I can surround myself with 100 talented people and harness their expertise so their combined 1% synergistically adds up to more than 100% of their own, then I’m even doing better than what John D Rockefeller would indicate.

That’s what that the idea of “1% of 100” is about.

You are leveraging the abilities of other people for the benefit of your organization in a win-win way because you’re providing them with intrinsic and monetary motivations, while also generating value for yourself. It makes all the construction I mentioned previously worth it.

It’s a fascinating, powerful concept. The idea of not having to trade hours for dollars and yielding results beyond the time you actually spend working. Good organizations can only be successful if they have this concept nailed down.

Mechanics aside, properly leveraging a company interests me because I love the challenge of trying to balance everyone’s skills and lead them effectively.

Good leaders know how to build and maximize the efficiency of a team. It takes practice and patience to understand what kind of person fits where, when it might be time to move someone up or down, when someone is performing best, and so on.

Leverage requires the sharpening of this leadership tool as well, which is useful in just about any other facet of life.

My enjoyment in constructing and leveraging drove me to start and maintain my own business. My entrepreneurial spirit kept me interested in trying it more than once. I now have a number of thriving businesses and love the possibility of getting involved in more.

Looking a little more like that house up top now.

If you are considering starting your own business, be sure to find interests and passions you have and use them to propel you headfirst into developing your own venture.

Finding drive without them is no fun at all, no matter how much you earn.


Aaron Webber is a serial entrepreneur and CEO of Webber Investments LLC, as well as a Managing Partner at Madison Wall Agencies.

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