Disney Business Wisdom
Lessons from the House of Mouse
Alright, I’ll admit it: I’m a millennial, and I love Disney.
In true millennial fashion, I’ve discovered that there are some surprisingly useful hints and tips for creatives nestled beneath those Mickey Mouse ears.
Of course, this wasn’t an excuse to re-watch my favourite movies for the umpteenth time…
Without further ado, here are your 17 nuggets of Disney business wisdom:
“Your identity is your most valuable possession.”
— Elastigirl (The Incredibles)
Your brand is a superhero. It’s capable of so much, and can inspire so many people.
But you need to make sure that your brand identity is solid.
Think about your brand as a person — who are they?
What sort of music do they like?
How do they speak?
What do they do in their spare time?
When you flesh out your brand, you bring it to life.
