The Startup
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The Startup

Do People Really Want Marketing Emails?

Small businesses have enough to do. Is the time and effort of email marketing worth it?

Illustration by Cynthia Marinakos.

Why did you open your last marketing email? I bet you get as much annoying spam as I do each day.

Yet what triggered you to open and read that one?




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Cynthia Marinakos

Cynthia Marinakos

Aussie Copywriter. I love rock climbing high ceilings and hiking amongst ferns. >> Free Headline Hacks email course:

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