Entrepreneurs, Here’s the Pre-Launch Reality Check You Need

Things I wish I knew before starting my business.

Anangsha Alammyan
The Startup
Published in
6 min readMar 5, 2024

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Image of the author speaking at a networking event in Hyderabad.

5 years ago, I was all set to become an Assistant Professor at one of India’s best engineering colleges.

That had been the only dream my parents taught me to dream, and I couldn’t have been more excited.

If you told me that by 2024, I’d quit it all and run my own content marketing business, I’d have laughed at your face.

Business and me? No way! I’m meant to do a government job, have peace and predictability, and live my life with the comfort of a stable salary every month.

Fast forward five years, and my business has a revenue of multiple seven figures every year. I have a GST certificate, an Import-Export Code, a trade license, and all the fancy terms I hadn’t even heard of in 2019.

If I had to go back in time and give the younger version of myself a few words of advice, I’’d tell her these 5 things I wish I knew before I started my business.

1. You can’t do it all alone

Of course you can.

But figuring out government procedures of registering a business, filing tax returns, buying fixed assets for your company, etc. can take a huge toll on…

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Anangsha Alammyan
Anangsha Alammyan

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