Even Monkeys Can Build Websites Now
The end of the road is coming for ‘plain vanilla’ web design companies and freelancers.
“…shouldn’t we exploit the fact that all humans love and adore monkeys?”
— Ben Chestnut, founder of Mailchimp on his inspiration behind the name.
Yes, the title was tongue-in-cheek. But behind the ‘monkey business’ I hope to deliver an important message. Websites, and web developers, are nearing an inflection point in history.
A few days ago, I received Mailchimp’s invitation to try out the beta version of their new website builder. I immediately gave it a spin.
I was impressed.
It’s free and it’s easy to use. To build features all you had to do was drag and drop. The result is a mobile responsive, professional looking ‘one-page’ website that is the norm for small businesses these days.
And small businesses are the exact clientele that Mailchimp is after. Sticking true to its roots of serving DIY entrepreneurs, it surveyed over 500 small businesses when they first started designing the product.
It’s a clever move; extending their services to cover all of the digital needs of small businesses starting up — get a domain name…
